The Indigo Economic Development and Tourism Advisory Committee Festival and Events Grant will open in July following adoption of the 19/20 budget by Council.
The IEDTAC events grant provides grants of up to $4000 and logistics support for eligible events with Indigo Shire. The total sum of monetary support available is $26,000.The objective of this funding is to maximise economic outcomes for Indigo Shire through the attraction and support of new and innovative events.
This will be achieved by supporting events that:
- Grow the visitor economy through any of the following:
- Increasing overnight stays
- Increasing midweek visitation
- Increasing off-peak visitation.
- Attract new audiences to Indigo Shire through any of the following:
- Developing an event that shows significant innovation from events that have been delivered in Indigo Shire before
- Developing a new experience within an existing event to attract a new audience
- Adding an element of creative appeal that has the potential to build the Indigo Shire brand through social and traditional media take up.
Tourism Development Officer Clare Rowland is available to speak with event organisers about their events eligibility and assist with grant applications by contacting her firstname.lastname@example.org
We encourage all Grant applicants to read our Event Sponsorship and Grants Toolkit(PDF, 515KB) to ensure they are prepared when the grant opens.
Keep an eye on our Tourism Events homepage for further updates and application forms once the grant is open. Also subscribe to get alerted when the IEDTAC Festival and Events Grant opens.
Upcoming Indigo Economic Development and Tourism Advisory Committee Sponsored Events:
Events and Waste
Following Councils adoption of a Plasticwise Policy in 2018 emphasis is being put on the use of plastics within Indigo Shire Council, this includes Festivals and Events. An event waste wise toolkit has been developed to assist event organisers in finding alternatives to single use plastics at events. Many events have already taken it upon themselves to become waste wise with Yackandandah Folk Festival who with the help of Plasticwise Yackandandah, HalveWaste and gloved volunteers turned 75 (not full) bins of waste into 25 bins of recyclables, 16 bins of compostable material (used in the community garden) and 12 bins of landfill. Indigo Shire Council encourages all IEDTAC Festival and Event Grant applicants to include a copy of their (PDF, 1MB)event waste wise toolkit(PDF, 1MB) with their application.
Love + Light Wedding Festival
Recipient of IEDTAC Festival and Events Grant Love & Light Wedding Fair graced Rutherglen again this February. Bride tribes and Groom gangs were welcomed to five venues filled with flowers, streamers, gelato, cocktails and cakes. Love & Light utilised their funding to successfully market their event both online, in print and through radio. Event organisers also put emphasis into their blog style posts this year which were sent to previous attendees and ticket holders in the lead up to the event.
(Photo Credit to Natalie Ord and Love + Light Wedding Festival)
High Country Hops
High Country Hops 2019 was not graced with the beautiful autumnal Beechworth weather they had hoped for but still drew crowds from near and far to celebrate hop harvest. Attendees were greeted with a collectable tasting glass and lanyard before being 'let loose' amongst the brews. Event visitors Hop Nation of Fitzroy proved to be a crowd favourite whilst Sydney siders Wildflower Brewing & Blending were definitely more for the creative palate. After 10 tastings including that of Billson’s recently rediscovered Table Ale the diverse food options were warmly welcomed. Bridge Road Brewers utilised their IEDTAC Festival and Events Grant funding to ensure a collaborative marketing campaign.
Regional Events Fund Round 8 Now Open
Round 8 of the Regional Events Fund is currently open.
The statewide events funding program is highly competitive and only events that satisfy the objectives below are eligible to apply.
- Increase economic benefits by driving visitation from outside of the region and the state and extending length of stay and yield.
- Showcase Victoria’s key regional tourism strengths and build Victoria’s reputation as an events destination.
- Help Victoria to develop a sustainable calendar of regional events.
- Support Victoria’s visitor economy through economic benefits and branding opportunities.
If you have an event that you believe is eligible, you must discuss your event proposal with Tourism North East before submitting an Expression of interest. Expressions of Interest close 14 June 2019.
All Event Organisers Required to List Events with the Regional Emergency Services
All event organisers have a responsibility to ensure that the regional emergency services are aware of your event. The avenue for notifying Regional Emergency Services is through an ATDW listing. Each week the ATDW list is sent to the regional emergency services so that they are aware of the huge number of events happening across the region. Particularly during the bushfire danger period, this notification is incredibly important for all events.
Listing your event on the ATDW supplies vital information to the Emergency Services enabling a potentially faster and more effective response. This is a requirement for ALL EVENTS in Indigo Shire. Listing on the ATDW is free for events. If you need assistance creating a listing, or uploading a suitable image, contact the Tourism team.